SPEARHEAD

BARBER & SUPPLY

 

Brand Identity Development

Packaging Designs

 

 

Born from a passion for men's style and handmade craftsmanship, Spearhead is an independent manufacturer of high quality grooming products. Using the graphic language of apothecary product labels from decades past, the brand identity and product packages are designed to reflect the company's rugged, do-it-yourself spirit. Tying it all together is the packaging, which uses kraft paper, twine, ink stamps and wax seals to emphasize the handcrafted aesthetic and let the product speak for itself. Following the success of the Spearhead product line, the brand has expanded to include a full barbershop and storefront in the heart of Uptown Waterloo.

 

www.spearhead.life   |   Photography courtesy of Aaron Schwab and Tim Hutchison

All works and images copyright © Joschka Sawatzky 2011—2016. Please do not reproduce without the expressed written consent of Joschka Sawatzky. Copying is for jerks.

SPEARHEAD BARBER & SUPPLY

Brand Identity Development

Packaging Designs

Born from a passion for men's style and handmade craftsmanship, Spearhead Life Supply is an independent manufacturer of high quality grooming products. Using the graphic language of apothecary product labels from decades past, the brand identity and product packages are designed to reflect the company's rugged, do-it-yourself spirit. Tying it all together is the packaging, which uses kraft paper, twine, ink stamps and wax seals to emphasize the handcrafted aesthetic and let the product speak for itself. Following the initial success of the Spearhead product line, the brand has expanded to include a full barbershop and storefront in the heart of Uptown Waterloo.

 

www.spearhead.life   |   Photography courtesy of Aaron Schwab

All works and images copyright © Joschka Sawatzky 2011—2016.

Please do not reproduce without the expressed written consent of Joschka Sawatzky. Copying is for jerks.